Thanks to advancing technology, marketing a medical practice online doesn't have to be costly and confusing. In fact, it can be distilled down into four basic steps that anyone can take. These are: (1) Creating a viable, enhanced practice website, (2) utilizing techniques to be found by patients online, (3) engaging in social media and mobile health apps, and (4) monitoring your online reputation. We'll discuss these in this whitepaper as well as the best practices for each.
Tackling administrative challenges in healthcare enterprises often means big resource commitments that take years to pay off. But on-call scheduling technology can reverse that equation, delivering impressive ROI from a relatively modest investment of time and money.
If your practice website only tells visitors about your practice, then it's not doing all it should.Websites that convert visitors to patients all use certain elements to ensure their online success. A mix of SEO tips, good marketing strategy, and tested usability features, here's the eight must-haves for your medical practice website.
There are 3 types of search. Please only use one option at a time.
1) Build a boolean search string.
Ensure that document matches include...
2) Search for a phrase:
3) Search on part of a word:
Information on how to use Search
There are 2 types of basic queries: Terms and Phrases.
A Term is a single word search.
A Phrase would wrap a string of words in quotes and find matches on the extact string.
Boolean Operators You can combine basic queries with Boolean operators to form a more complex query. Boolean operators define the relationships between Terms or Phrases. Our search supports the following Boolean operators: AND, "+", OR, NOT and "-". Please note that Boolean operators must be all uppercase.
AND example search: default AND document
This is the default operator. It will be used if there is no Boolean operator between two terms. For example:
default document is the same as default AND document. In this case both terms need to exist within a listing to find a match on that listing.The + character is synonymous with using AND.
OR example search: default OR document
In this case just one of the terms needs to exist within a listing to find a match on that listing.
NOT example search: default NOT "document type"
The NOT operator excludes documents that contain the term (or phrase) after NOT. So a listing match would have to include the word default but not the phrase "document type". The - character is synonymous with using NOT.
Wildcard/Prefix queries You can perform "wildcard" or "prefix" queries using the '*' operator. Whereas all of the previous search found exact matches on the whole term or phrase, a wildcard search will find partial matches.
example search: ehr*
This query will match all documents containing words beginning with the prefix 'ehr' like the word Ehrlichia.
